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0x Sentiment — Bullish or Bearish?
0x — 7-Day Sentiment
What is 0x?
0x is an open-source protocol that powers the peer-to-peer exchange of Ethereum-based assets, acting as foundational infrastructure for decentralized exchanges and DeFi applications. It was co-founded in 2016 by Will Warren and Amir Bandeali, who met at a blockchain hackathon and saw an opportunity to standardize token trading on Ethereum. The project is developed by 0x Labs, headquartered in San Francisco, and has received backing from investors including Polychain Capital, Pantera Capital, Blockchain Capital, and Coinbase Ventures. 0x completed its initial coin offering in August 2017, raising roughly $24 million in ETH and distributing the ZRX governance token to early supporters. Today, 0x is one of the longest-operating DeFi primitives still in active development. The protocol has undergone multiple major upgrades — from v1 and v2 to the current Exchange Proxy architecture and the 0x Protocol v4, which introduced gas-optimized limit orders, RFQ (request-for-quote) liquidity, and native support for Layer 2 networks. Through the 0x API and the consumer-facing Matcha aggregator, the protocol routes orders across Uniswap, Curve, Balancer, SushiSwap, and dozens of other liquidity venues to deliver best-execution pricing. 0x has been integrated by a long list of household-name wallets and exchanges, including Coinbase Wallet, MetaMask (through its Swaps feature historically powered by 0x), Robinhood Wallet, Brave Wallet, Polygon, Zapper, Zerion, Shapeshift, and Matcha. On the NFT side, the ZeroEx v4 NFT swap contracts underpin trading on OpenSea's Seaport predecessor Wyvern-alternative integrations, Coinbase NFT, and many smaller marketplaces. Cumulative trading volume settled through 0x has exceeded $250 billion across tens of millions of trades, making it one of the most battle-tested smart-contract systems in the industry. The ZRX token was originally designed for protocol governance and liquidity provider staking, allowing holders to vote on proposals through ZEIPs (0x Improvement Proposals) and to delegate stake to market makers that receive a share of protocol fees. In 2021, 0x Labs raised a $70 million Series B led by Greylock Partners, with participation from Pantera, Sound Ventures, Jump Capital, and others, to expand multi-chain support and grow the API business. The protocol is now live on Ethereum, Polygon, BNB Chain, Optimism, Arbitrum, Base, Avalanche, Fantom, and Celo, positioning itself as a chain-agnostic liquidity layer rather than an Ethereum-only application. Controversy has been limited, though the team faced community debate in 2018–2019 over staking mechanics and fee distribution, and more recently over the relative prominence of the token versus the 0x API business, which generates revenue independently through swap fees on integrator transactions. Despite a competitive DEX aggregator landscape — including 1inch, Paraswap, CowSwap, and Kyber — 0x continues to hold meaningful market share thanks to deep enterprise integrations and its developer-first reputation. For traders, ZRX remains a mid-cap liquid asset available on most major centralized exchanges, while for builders, 0x remains one of the fastest ways to bolt professional-grade swap functionality into any crypto product.
Key Features of 0x
- Hybrid Order Architecture: 0x uses off-chain order relay combined with on-chain settlement, letting market makers broadcast signed orders without paying gas until a trade is actually filled. This drastically reduces costs and latency compared to fully on-chain order books while preserving non-custodial, trustless settlement.
- Multi-Chain Liquidity Aggregation: The 0x API sources prices from more than 100 liquidity venues across Ethereum, Polygon, Arbitrum, Optimism, Base, BNB Chain, Avalanche, and more. Smart order routing automatically splits trades across venues to minimize slippage and deliver best execution for any token pair.
- RFQ Professional Market Making: 0x's Request-for-Quote system lets professional market makers stream private, gas-free quotes directly to integrators, similar to traditional OTC desks. This produces tighter spreads on large trades and protects users from MEV and sandwich attacks common in public mempools.
- NFT Swap Contracts: The ERC-721 and ERC-1155 order types built into 0x v4 enable atomic, gas-efficient NFT trading, including bundle sales and collection offers. Marketplaces can integrate these contracts to offer advanced trading without reinventing settlement logic.
- ZRX Governance and Staking: ZRX holders govern protocol parameters through ZEIPs and can delegate tokens to market-maker pools to earn a share of protocol fees. This aligns long-term incentives between liquidity providers, developers, and token holders.
0x Use Cases
- Powering Wallet Swap Features: Major wallets like Coinbase Wallet, Brave Wallet, and Robinhood Wallet rely on the 0x API to provide in-app token swaps. Users get aggregated pricing across dozens of DEXs without leaving their wallet interface.
- DEX Aggregation via Matcha: Matcha.xyz, 0x's consumer-facing aggregator, lets retail traders access best-price swaps across every major Ethereum DEX in one interface. It supports limit orders, RFQ pricing, and cross-chain trading with transparent fee disclosure.
- NFT Marketplace Infrastructure: NFT platforms use 0x's v4 swap contracts to enable secure, atomic trading of ERC-721 and ERC-1155 assets. This powers features like collection bids, trait-based offers, and bundled listings without custom contract development.
- DeFi Protocol Integrations: DeFi protocols including yield optimizers, portfolio managers like Zapper and Zerion, and lending platforms embed the 0x API to rebalance portfolios and route liquidations. This provides reliable on-chain execution without building a custom routing engine.
- Institutional OTC Settlement: Funds and treasuries use 0x's limit-order and RFQ features to execute large trades with minimal market impact. Signed off-chain orders allow OTC-style negotiation while settling trustlessly on-chain.
0x Tokenomics
- Total Supply
- ZRX has a fixed maximum supply of 1,000,000,000 (1 billion) tokens, set at the 2017 genesis event with no inflation mechanism. No additional ZRX will ever be minted beyond this cap.
- Circulating
- Roughly 85% of the total supply is in circulation, with the remainder historically allocated to the 0x team, advisors, the 0x ecosystem development fund, and the founding organization under multi-year vesting schedules that have now largely completed. Dynamic — see CoinGecko for live figures.
- Utility
- ZRX serves two primary functions: governance voting on ZEIPs that upgrade the protocol, and staking by market makers (or delegators) into liquidity pools to earn a share of protocol fees generated by taker orders. The token is not required to use the 0x API as an end user but is central to protocol-level coordination.
- Emission
- There is no ongoing emission or mining. All ZRX was created at launch and distributed through the 2017 ICO, team/advisor allocations, and ecosystem grants, meaning supply growth is effectively zero and any increase in circulating supply comes solely from unlocking previously vested allocations.
How to Buy 0x
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1. Create a Binance Account
Go to binance.com or open the Binance app and sign up with your email or phone number. Complete Identity Verification (KYC) by uploading a government ID and a selfie through the 'Verification' tab in your profile — most users are approved within minutes to a few hours, and verification is required before you can trade ZRX.
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2. Deposit Funds
Navigate to 'Wallet' → 'Fiat and Spot' → 'Deposit' to fund your account. You can deposit USD, EUR, or other fiat via bank transfer, debit card, or P2P, or deposit crypto like USDT, BUSD, or BTC from an external wallet to the provided deposit address on the correct network.
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3. Find the ZRX Trading Pair
Click 'Trade' → 'Spot' in the top navigation and type 'ZRX' into the search bar on the right-hand market list. Binance typically offers ZRX/USDT, ZRX/BTC, and sometimes ZRX/BNB pairs — select the pair that matches the asset you deposited.
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4. Place Your Order
On the ZRX trading screen, choose 'Market' for an instant fill at the current price or 'Limit' to set your own entry price. Enter the amount of ZRX you want to buy or the quote amount you wish to spend — Binance's minimum order size for ZRX pairs is typically around 10 USDT equivalent — then click 'Buy ZRX' to execute.
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5. Secure Your ZRX
After the trade fills, your ZRX will appear in your Spot Wallet. For long-term holding, enable 2FA and consider withdrawing to a self-custody wallet like MetaMask or Ledger via 'Wallet' → 'Withdraw' → 'ZRX', making sure to select the correct network (ERC-20) and double-check the destination address.
Frequently Asked Questions
Can I stake ZRX to earn rewards?
Yes. ZRX holders can delegate their tokens to market-maker staking pools through the 0x staking dashboard to earn a portion of protocol fees generated by trades on 0x. Rewards vary based on pool performance, trading volume, and the operator's fee split, and staking does not require locking tokens in a traditional bonded manner — you can undelegate between epochs.
Is ZRX a good investment?
ZRX is a mid-cap, long-established DeFi token tied to the performance of the broader DEX and aggregator sector, and its utility is tied directly to 0x protocol fee generation. Whether it suits your portfolio depends on your view of decentralized trading growth, your risk tolerance, and time horizon — always do your own research and never invest more than you can afford to lose, as crypto remains highly volatile.
What is the minimum amount of ZRX I can buy on Binance?
Binance's minimum spot order size is typically around 10 USDT worth of ZRX, though this can vary slightly by trading pair. You don't need to buy a whole token — ZRX is divisible to 18 decimal places, so you can purchase fractional amounts that fit any budget.
What is the difference between 0x and ZRX?
0x refers to the protocol and the broader ecosystem of smart contracts, APIs, and applications like Matcha. ZRX is the native ERC-20 governance and staking token used to coordinate that protocol — the two are related but distinct, similar to how Ethereum is the network and ETH is the token.
Which blockchains does 0x support?
The 0x Protocol is deployed on Ethereum, Polygon, BNB Chain, Optimism, Arbitrum, Base, Avalanche, Fantom, and Celo, with new chain integrations added regularly. The ZRX token itself primarily lives on Ethereum as an ERC-20 and is bridgeable to several Layer 2s.
How does 0x make money?
0x Labs monetizes primarily through the 0x API by charging integrator fees and affiliate-style revenue shares on swap volume routed through its infrastructure, as well as through paid tiers for professional API access. Protocol-level trading fees, when active, are distributed to ZRX stakers rather than the company.
Is 0x safe to use?
The 0x smart contracts are among the most heavily audited in DeFi, reviewed by firms including Trail of Bits, ConsenSys Diligence, and ABDK, and have settled hundreds of billions in cumulative volume without a major protocol-level exploit. That said, users should still verify they are interacting with official 0x contracts and be aware of general smart-contract, token approval, and phishing risks common to all DeFi activity.
Risk Warning
Cryptocurrency prices are highly volatile and can change rapidly. The information on this site is provided for informational purposes only and does not constitute financial, investment, or trading advice.